WTF NO CODE DROP #1

How to send rich emails based actions done in Airtable

THE NEED

A good chunk of Podcast Delivery’s social presence stems from user-generated content or UGC. This is a decent way to generate engagement from some of your biggest advocates but you never really want to open things up without some sort of control or approval process in place.

I’ve had this for a few years now and it’s certainly evolved over time. What started as a simple form embed on a janky Squarespace website has since gone on to integrate with my CRM (HubSpot) and my ESP (Beehiiv) along with Airtable playing an important part too.

There’s no sense in building something this robust out of the gate, so the right move here is to start simple and that’s exactly what we’re about to do.

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