WTF NO CODE DROP #7

How to capture ratings and feedback for specific content

Last time we kicked tires with a drop we were looking to create unique referral codes and urlsĀ that effectively let you use an Airtable form to attribute a newly created record in one table to an existing record in another.

Thereā€™s a number of things you can create with this sort of functionality and weā€™ll be looking at something you can use to gather feedback or collect public opinion.

Donā€™t worry, weā€™re not veering into politics.

Realistically, this would be fitting for something like a book club or an online community of some sort.

Basically, anytime you want to solicit feedback about an array of items this is what I recommend you do.

THE NEED

The best example to showcase is another banger called Podcast Delivery Reviews. In my case, I engage my newsletter audience to let me know what they think of the podcast I recommend them every week.

I want them do at least one of two things:

  1. give the recommended podcast a 5-star rating

  2. leave a review about the podcast

This is all done using an Airtable form thatā€™s generated for each of the specific podcasts or records I have in my database.

Check it out and give it a try yourself!

The form is accessed via the Cast Your Vote button and, once clicked, youā€™re taken to an Airtable with prefilled and hidden fields that include information about the podcast youā€™ve just chosen to rate.

Dropping that gallery onto a landing page by using an HTML embed means you can have something pretty official-looking while using little more than Airtable and some well-placed formulas.

Letā€™s dive in.

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THE STACK

THE RESULT

Since all of this is contained to Airtable we donā€™t have to worry about passing URL parameters to a whole other platform ā€“ this will all happen with the help of an Airtable Concatenate()Ā formula.

In the end, you end up with two tables:

  1. Your primary table with records that you want people to rate or provide feedback for. In our case thatā€™ll be šŸ“° Newsletter Content.

  2. Your ratings table which will end up being populated by each of the form submissions you capture representing the rating or feedback. Thatā€™ll be ā­ļø Votes & Ratings.

THE EXTENDED VERSION

I hint at this above but once you have the fundamental piece in place ā€“ specifically the right formula to generate a unique form for each of the items you want reviewed then itā€™s a matter of wrapping that in the correct context and ushering people through a two-step process.

My favourite part of it all is that is soooo simple it almost canā€™t be extended upon too much. One thing you can do pretty easily is setup an Airtable automation to fire off a Slack alert whenever a form is submitted so you can maintain visibility into what people are sayingā€“

Letā€™s pull it all together.

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